Use Case
Health & Fitness

Nurix AI: Automating Lead Qualification for Health & Wellness Brands

Faster follow-ups, higher conversions, and no time lost on cold leads.

The Problem: Too Many Leads, Not Enough Capacity to Keep Up

A fast-growing medical weight loss company saw a surge in inbound leads following the launch of a new product. Digital campaigns, referrals, and organic interest drove high demand, but their sales team couldn’t keep up.

With more leads than the team could handle, representatives had to pick and choose who to follow up with, leaving many potential clients waiting days for a response or never hearing back at all.

Scaling the team proved slow and expensive. Hiring and onboarding new staff took time, during which leads went cold and conversion rates declined. Operational costs climbed, follow-ups were missed, and pressure mounted on an already overstretched team.

The Use Case

Inbound Lead Qualification

Consultation Readiness & Intake

The Solution: AI agents that drive conversations, not costs

Omnichannel Automation

Leads were engaged via both chat and voice channels, ensuring 24/7 availability and reducing dependency on human teams.

Structured, Personalized Outreach

Each lead received three call attempts and two follow-ups within a week, with personalized outreach windows based on customer behavior and engagement patterns.

Consistent Messaging

100% script adherence was maintained across all conversations, ensuring on-brand, compliant, and high-quality interactions.

Dynamic Workflow Optimization

Real-time insights from customer interactions allowed continuous refinement of engagement strategies, mirroring the performance improvements of top human SDRs over time.

“Our team isn’t stuck chasing cold leads anymore, Nurix AI filters and delivers only the ones ready to take the next step.”

— Head of Sales, Medical Weight Loss Company

The Impact: Faster Qualification. Higher Conversions

20%

improvement in CSAT,

driven by faster follow-ups and consistent messaging.

70%

reduction in cost per lead

by automating qualification and eliminating manual outreach.

10%

increase in conversion rate

as AI reached leads faster and filtered out low-intent prospects.

Stop chasing unqualified leads. Start converting ready-to-act clients faster.

Smarter, faster outreach — powered by Nurix AI.

Experience our solution