The Voice Agent Platform Built for Real Business Outcomes

NuPlay is a real-world AI voice agent platform that unifies orchestration, integrations, observability, and enterprise-grade security, bringing the entire agent lifecycle into one production-ready solution.

What Sets NuPlay Apart

Built for Outcomes

Most platforms stop at giving you building blocks, but NuPlay delivers real business outcomes by owning the orchestration. It acts as your expert implementation partner every step of the way.

Tailored to Your Stack

Every deployment is tailored to your tools, data, and goals, without rigid templates or one-size-fits-all logic—giving your organization true operational flexibility.

Real Results with NuPlay

500001

Conversations powered each month.

Leading enterprises trust Nuplay to:

80%

Automation Coverage

Handle the majority of customer inquiries seamlessly through AI-driven automation.

65%

Cost Savings

Reduce operational expenses with orchestration and efficient workflows.

50%

Efficiency Boost

Enhance service and sales performance with intelligent voice agents.

The Entire Agent Lifecycle in One Platform

Build: Design your Agent for Success

Set the right intelligence, tone, and context to deliver real-world results.

Model-Agnostic Execution

Choose the best model for the job based on accuracy, latency, or cost and switch as your needs evolve. No lock-in. NuPlay orchestrates across models so you're never boxed into a single stack.

Brand-Aligned Voice Control

Your agent doesn't sound like a robot, it sounds like you. Tone, vocabulary, fallback behavior all tailored to reflect your brand in every interaction. Whether your brand is reassuring, assertive, or playful, NuPlay gets it right.

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RAG & Knowledge Synthesis

Your agent is only as good as the data behind it. NuPlay connects to your docs, CRMs, wikis, and help centers and wraps it in a retrieval system that surfaces the right answer, every time.

Deploy: Go Live with Confidence

Launch agents that handle real tasks across workflows, teams, and systems.

Multi-Agent Orchestration

Go beyond scripts and flows. NuPlay lets you build voice agents that handle branching logic, multi-turn flows, and even trigger other agents — all mapped and managed for real-world complexity.

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400+ System Integration

Connect to CRMs, ERPs, schedulers, internal APIs — and make them actionable in real time. Your agent can write into systems, fetch personalized data, and complete tasks all while the conversation is happening.

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Enterprise Governance & Compliance

Role-based access, audit logs, version control, PII redaction — all built in. NuPlay meets enterprise security and compliance requirements from day one, with the flexibility to adapt to yours.

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Monitor & Optimize: Improve with Every Interaction

Once you're live, NuPlay ensures your agents keep getting better.

NuPulse: Real-Time Insights

Track the metrics that matter deflection, drop-off, CSAT signals, conversion rates and map them to agent decisions and flows. NuPulse helps you move from "what happened" to "what needs to change."

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Full Observability

See inside every decision your agent makes. From model prompts to system actions, NuPlay gives you an audit trail that product, support, and compliance teams can all rely on.

Continuous Improvement

A/B tests, prompt tuning, flow optimizations NuPlay doesn’t just collect insights, it helps you act on them.

Customer Success Snapshot

By deploying a voice AI agent for ABCL, Nuplay enabled faster lead qualification and scalable outreach

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Cult.fit turned to Nurix AI to deploy an intelligent assistant that could deliver fast, context-rich responses while easing pressure on human teams.

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TheNurix agent is leading our sales process with human-like conversations tailored to each customer’s profile. The scalability and traceability of these voice agents have not only improved our conversation quality but also 10% increase in cross-sell opportunities; it's a true revenue driver.

Executive Vice President-

Aditya Birla Capital

Partnering with Nurix AI enabled us to modernize our customer experience with scalable, intelligent automation. What began as a response to rising query volumes evolved into a transformation that enhanced efficiency, reduced costs, and made support smarter.

Chief Technical officer-

Cultfit

10%

Increase in Conversion rates

24/7

Lead Engagement

100%

Uptime during Deployment

90%

Reduction in TAT

10%

Increase in C-SAT

-50%

Reduction is cost per interaction

Master Your Brand’s Every Conversation

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